Inner Beauty Shines Through in Dove’s True Beauty Campaign

Dove released a new campaign video that has been viewed by millions of people all around the Internet. Dove’s Beauty Campaign is trying to tell women that they don’t have to be a supermodel to be beautiful. Dove’s video is trying to help women reach a higher self-esteem and recognize the true definition of beauty that lies within. The female participants in the video discover the individual beauty they each possess, and for some this discovery leaves an emotional impact. Overall, the participants are able to see how the outsider views their beauty and in the end this opens their eyes to lessen their insecurities. My popcorn video displays the key points of Dove’s Campaign. This interactive video displays an active Twitter feed highlighting viewers’ comments.